UX/UI design and development case studies

Selected work

UX/UI design, service design and full-stack development case studies. Each one walks through the problem, the research, the design decisions and what was built, from branding to a live AI SaaS product used by thousands of users.

Brillama.app project visual
001Fintech, SaaS, AI

Brillama.app

Business at the speed of speech. Brillama brings point of sale, stock, accounting, tax and business insights into one place, and lets small business owners run it by talking to it. I took it from brand and UX/UI through architecture, full-stack development and AI to a live product.

Brand, UX/UI, architecture and full-stack buildVoice-first AI
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Council website project visual
002Public sector, Greater Manchester

Greater Manchester council

Transforming a complex public service website, from fragmented experiences to a more consistent, accessible and maintainable council website, ending with the move from Contensis to Drupal.

Senior UX/UI and Service Designer (in-house)GDS and WCAG 2.1 AA
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Nightshift project visual
003AI and ecommerce

Nightshift

A concept about one moment: a shop owner deciding whether to trust an AI that published for her overnight, and correcting it in a way that feels like teaching, not fighting.

Concept, UX/UI and prototypeTrust, control, correction
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CryptGen project visual
004Fintech, cryptocurrency

CryptGen

A cryptocurrency wallet and trading app for people who want to manage digital assets without needing to be experts. I took it from user research to a complete high-fidelity design.

UX research, UX/UI and logo design2023
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My Sofa project visual
005E-commerce, furniture

My Sofa

Shoppers were leaving My Sofa's product pages too quickly. I redesigned the page around the questions people ask before they spend a lot of money on a sofa.

UX research and UX/UI designProduct detail page
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Overname Advies project visual
006Business advisory

Overname Advies

A new Dutch advisory that helps small and medium-sized business owners sell their company. The first conversation happens online with a chatbot, then advisers take over in person.

UX/UI designThe Netherlands
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Squawk identity project visual
007Lufthansa CityLine

Squawk identity

Squawk is Lufthansa CityLine's internal chat and collaboration app, built to connect crew in the air with colleagues on the ground. I designed its name mark and app icons.

Logo and app icon designBrand identity
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Benny Martin project visual
008Weddings and events

Benny Martin

Benny Martin is a Melbourne wedding and event pianist whose business had grown from solo performances to duos and trios. His website had not kept up. I redesigned and built a new one in WordPress.

Web design and WordPress developmentMelbourne, Australia
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A selection of work I can share publicly. Planning something similar? I'd be glad to talk it through.

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